For lawyers who do IP, Patent and Trademark work for clients, there are often exciting new ideas that you become responsible for protecting. In some cases, multi-million or billion dollar products tied to IP Filings that are to this day, managed by what seem like glorified spreadsheets. The more clients the law firm takes on, them more complicated the tracking of renewals, objections, and updates can be. The fact being, that law firms who practice in this area of law will always have deadlines, and need a better way to manage them.

Alt Legal is an IP Docketing platform made to create peace of mind and opportunity for the law firms who use it.

With flexible month to month pricing Alt Legal offers law firms of all sizes a way to seamlessly manage an existing portfolio, and execute new filings. The result is saving hours per week, sometimes even a full-time employee’s cost by updating each client’s record automatically.

First, let’s think about the disasters that have occurred because of a Trademark being lost. In my social circle alone I have seen this happen to two businesses. And oh, my, goodness… is that a massive failure on the law firm’s part. So much so, that you cannot blame the client for being outraged and firing, if not suing the lawyer. For a business to lose ownership of its brand identity because a trademark was not renewed or tracked properly is a situation I hope to never see someone close to me go through again. The investment of time, marketing, and capital into a business that essentially must pivot and call themselves something else is nothing short of tragic. On a global scale, there have been cases in the pharmaceutical space where billions of dollars were lost re-branding a product due to a filing mishap.

Now, enough of the doom and gloom. Once you’ve got your deadlines aggregated into one seamless location, it’s time to use the data to build trust with your client.

Manage all trademark deadlines in one beautiful report. Instantly access filing documents and forms from the same screen, with one click access to the USPTO for any quick searches or checks you may need. Customize the look and feel of the same report to show the most relevant information or pending deadlines. Then send it to your client as an Excel, PDF or Screen capture. Not only are you on top of your game, but now they will be too.

Create reporting letters with just a few clicks. Provide clients limited access to the system to view but not modify details, especially useful for in-house-counsel clients.

Add your own internal deadlines or automatically have Alt Legal’s software create reminders, and receive a daily digest of all pending items. Prepare new filings right inside the software, with each task logged in the record history. Alt Legal Supports Trademarks, TTAB (Trademark, Trial, Appeal and Board Proceedings), Patents, Copyrights, and Franchise Agreements. Access USPTO’s TEAS (Trademark Electronic Application System), and watch the new application automatically pre-populate with your client’s data saving you and staff hours on every filing. The total time on average for an Alt Legal filing is an incredible 10-15 minutes!

An integration with Wolters Kluwer Trademark Navigator brings an enhanced level of knowledge within one easy to use system. For Clio users, sync calendar deadlines for filings, objections or renewals with your Clio Calendar. Simple calendar integration comes standard with Google, Outlook, iCal, Yahoo and Hotmail options.

Client intake is also available for the self-service or DIY clients you may serve. Some Alt Legal Law Firms have gone as far as offering a discount if the client completes a portion of the online intake themselves. Which sounds like a great marketing opportunity to me!

To summarize, why take a chance on deadlines when you can sleep easier at night knowing you have a full-featured platform to manage the most important assets of your client’s businesses? If you consider IP, Patent and Trademark work to be the lifeblood of your law firm, protect it.

You can check out an Alt Legal demo and request pricing information here: Their affordable software starts at $75/month!

Chelsey Lambert

Chelsey Lambert

Chelsey Lambert is a Legal Technology Specialist, published Author and CLE Speaker. As a former Practice Management Advisor for the Chicago Bar Association, and Vice President of Marketing for a leading case management provider she has seen our industry from many angles. Today, she works with vendors to bring their products or emerging technologies into the marketplace. And, teaches legal technology courses to lawyers all over the country sharing different ways technology can benefit their law firm. As Founder of Lex Tech Review and Lex Tech Media Group she welcomes the opportunity to chat!

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